New Brand for Bali
Saturday, August 18th, 2007 by Sidarta WijayaOver the last eighty years, visitors have contrived various names for Bali praising its richness in culture, its extreme fertility, its endless beauty, and the artistry and the charm of its people. The names are range from ‘The Last Paradise’ to ‘The Morning of the World’, from ‘The Island of Gods to Island of Thousands Temples. If we imagine Bali as a product, various brands have been given to this single product, and the last attempt to give another brand for Bali was not come from the visitor to the island but from the Indonesian Ministry of Tourism and Culture.
A new brand for Bali which called “Bali: Shanti Shanti Shanti” has been launched by the Indonesian Ministry of Tourism and Culture. To shed a better light on this new brand for Bali, here is the explanation on the new brand provided by the Ministry of Tourism and Culture:
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